PHNOM PENH (The Cambodia Herald) -- US nutrition company Herbalife Ltd said it would open a distribution center in Phnom Penh on Friday.
"Cambodia represents further penetration in the company's Asia Pacific region," a statement said.
William Rahn, senior vice president and managing director for the region, said Herbalife was already present in 14 countries in Asia Pacific and over 85 countries worldwide.
"Our focus is to deliver good nutrition through our products, personalized coaching and a social environment that inspires our customers to eat better, engage with each other, maintain a healthy weight and pursue a healthy active lifestyle," he said.
The statement said the Cambodian operation would be headed by Thang Bui, who has served for four years as national sales manager with Herbalife Vietnam.
Products available at the launch will include a meal shake mix, protein powder and herbal tea. "The company plans to expand its product line and will include personal care products in the near future," the statement said.
The announcement from Hong Kong Thursday came two days after Reuters reported billionaire investor William Ackman as saying that Herbalife would fail, nearly a year after predicting the company's stock price would drop to zero.
Despite the stock price being up 106 percent this year and strong earnings, "Ackman still stuck by his thesis that the company is an illegal pyramid scheme that is certain to fail," the report said.
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