A Change of Guard

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Saturday, 26 January 2013

Gujaratis mark Vietnam, Cambodia on travel map

Published: Friday, Jan 25, 2013,
By Bhavesh Shah
Place: Ahmedabad | Agency: DNA 

Now that the West Asia, Europe and American destinations hold no novelty for the ardent Gujarati tourist, Moneybhai and Moneyben have started exploring other destinations, in search of the more hidden and exotic locales. Their attention has turned towards Southeast Asia, more specifically the not-so-common destinations of Cambodia and neighbouring Vietnam.
Seat of the Khmer empire, which ruled Southeast Asia for six centuries, Cambodia conjures the image of ancient civilisation replete with its magnificent Buddhist stone temples and evergreen forests, not to mention its colourful marine life. Vietnam, also termed as mysterious islands with stretch of 125 beaches is also another place which is currently hot on Gujaratis’ list of travel interests. Even local travel experts endorse the fact that the two places are drawing enough interest among Gujaratis. World Heritage Sites of Hoi An and My Son and the Marble Mountains are the biggest of attractions in Vietnam, while Cambodia’s cultural centre, Phnom Penh and its massive stretches of natural beaches are its greatest beckoners.
“After exploring India, people start their foreign travel from East Asia and than according their needs and income standard visit Europe, North America and other parts of the world. Individual bookings for Vietnam and Cambodia and interior areas of New Zealand are the latest flavour,” said group tour operator Jeetu Shah of Heena Tours and Travels.
Apart from budget, usual decision making process involves number of holidays for outing, places of visit and how far the destination is. “First timers will usually travel to places already visited by others. Word of mouth publicity and group bookings are preferred. However, frequent travellers like to take the risk of exploring newer destinations,” Shah adds.

Echoing his view, another expert also agrees that a short trips, to Cambodia and Vietnam, is the emerging trend. “Number of people visiting these two places are still low, however, sizeable,” says Rajesh Lakhani of Exotic Tours. He adds that Hong Kong, Singapore, South Africa and United States or the UK still remains the biggest attractions.

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