A Change of Guard

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Thursday, 20 January 2011

Cambodian New Car Sales Growing Too

Auto Evolution.com

Yes, you've read it right, Cambodia has its very own auto industry and, although it's only about hundreds of vehicles sold every year, at least there is one. But what's more important is that Cambodia experienced an increase last year, a fact that lets those involved in the auto sector hope that even better figures can be achieved this year.

The local division of Toyota proudly said that it managed to reach its sales goal of 500 units in 2010 and announced that it expects to deliver around 600 vehicles this year.

“We met our target, which was slightly better compared to 2009. I did not see the industry change too much compared to a year earlier, however it did not move backward,” president Kong Nuon said, according to The Phnom Penh Post.

Chevrolet, which operates in Cambodia through importer Auto Sale, posted an increase of 22 percent as compared to the year before, while local importer Narita Motorcare Cambodia, which sells several Japanese models produced outside the country, experienced a growth of 15 percent in 2010. Ford is the only company that hasn't performed so well in 2010 because it hasn't managed to reach its goal of delivering 400 units in the calendar year that ended December 31.

Of course, all these figures mean nothing as compared to large markets such as China or the United States, but carmakers are injecting money into their local operations and, as far as they are concerned, the country is heading the right direction.

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