BBDO expands into Cambodia and Laos

by Kenny Lim

25-Aug-08,

PHNOM PENH - BBDO has made inroads into Cambodia and Laos by tying up with Red Dot, a local full-service advertising agency. The Omnicom agency is looking to grow in the Indochinese region following the Cambodian People’s Party’s return to power in recent elections, which is expected to bring stability and make Cambodia more attractive to international businesses.

Chris Thomas (pictured), chairman and CEO of BBDO Asia-Pacific, said, “We identified the need to have a good local partner with whom we can offer our standard of services to our global clients in Cambodia and Laos. Red Dot shares the same zest and business principles as we do and we are pleased to have them as our affiliate to grow in new markets.”Red Dot, with a staff strength of 50, currently counts Visa International, Sony Ericsson, Panasonic, Star-Cell, KFC, Dumex, Omega and Rado in its portfolio of global clients.