A Change of Guard

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Tuesday, 20 May 2008

Putting His Money Where His Values Are

By Robert Frank

Nicolas Berggruen became a billionaire through classic value investing. Now, he is switching to a new strategy. Call it "values investing."

With rice farms in Cambodia, windmill farms in Turkey, an ethanol plant in Oregon and glittering new skyscrapers in poor inner cities around the world, Mr. Berggruen is pumping millions of dollars into projects that he hopes will both expand his fortune and alleviate social ills.

"Historically, I've made my money in financials," says Mr. Berggruen, 46 years old, whose net worth is estimated at more than $3 billion. "Now, I'm investing in the real world. I'm investing in ...

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